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MotoDirect appointed as distributor of Arai’s car / motorsports helmets for the UK market.

MotoDirect appointed as distributor of Arai’s car / motorsports helmets for the UK market.

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Effective from June 1st 2017, MotoDirect will begin to distribute Arai’s premium line of car / motorsports helmets and spare parts and make it available to dealers in the UK.

MotoDirect started its relationship with Arai in the beginning of 2012 when Arai appointed MotoDirect as their distributor for motorcycle helmets for the UK. MotoDirect’s extensive dealer network, market leading customer support services and marketing approach has formed a strong basis for the brands growth throughout the past 5 years in the UK.

Jonny Towers, MotoDirect Ltd, Sales & Marketing Director
“We are incredibly proud to be expanding our relationship with Arai to encompass the car helmet range. Our motorsport division and race department are ready to start delivering our signature service levels at the track and to our retail partners. Over the past 5 years we have helped grow the motorcycle business through service and customer relationships and we aim to do the same in the car market also.”

Ingmar Stroeven, Arai Helmet Europe Managing Director:
“In recent years MotoDirect has proven to be the professional company we believed in since the very beginning of our cooperation. Not only is MotoDirect dedicated to the Arai brand but they also understand and support the Arai philosophy, it strengthens the Arai image even further by offering excellent service and support to its dealers and end-consumers. We are convinced that MotoDirect will show the same enthusiasm and dedication on the motorsport market in the UK.
Combining the premium helmet brand Arai with the professionalism of MotoDirect will be of benefit to the dealers and motorsport drivers alike. We are therefore eagerly looking forward to expand our presence in the UK together with MotoDirect.”


For any further information, please don’t hesitate to contact one of following relevant persons:



MotoDirect Ltd - UK                                                   Arai Helmet Europe BV - Netherlands
Richard Barrett - Senior Brand Manager                 Ingmar Stroeven - Managing Director
Phone: +44 7590 465369                                           Phone: +31 33 25 410 10
Email: [email protected]                   Email: [email protected]